September 9, 2024
PRESS RELEASE
Apple introduces iPhone 16 and iPhone 16 Plus
Constructed for Apple Intelligence with the all-new A18 chip, each fashions characteristic Digicam Management, highly effective upgrades to the superior digital camera system, the Motion button to shortly entry helpful options, and an enormous enhance in battery life
CUPERTINO, CALIFORNIA Apple right this moment introduced iPhone 16 and iPhone 16 Plus, constructed for Apple Intelligence, the easy-to-use private intelligence system that understands private context to ship intelligence that’s useful and related whereas defending person privateness. The iPhone 16 lineup additionally introduces Digicam Management, which brings new methods to seize reminiscences, and can assist customers shortly entry visible intelligence to find out about objects or locations round them quicker than ever earlier than. The highly effective digital camera system includes a 48MP Fusion digital camera with a 2x Telephoto possibility, giving customers two cameras in a single, whereas a brand new Extremely Large digital camera allows macro pictures. Subsequent-generation Photographic Kinds assist customers personalize their pictures, and spatial photograph and video seize permits customers to relive life’s treasured reminiscences with outstanding depth on Apple Imaginative and prescient Professional. The brand new A18 chip delivers an enormous leap in efficiency and effectivity, enabling demanding AAA video games, in addition to an enormous enhance in battery life.
iPhone 16 and iPhone 16 Plus will probably be out there in 5 daring colours: black, white, pink, teal, and ultramarine. Pre-orders start Friday, September 13, with availability starting Friday, September 20.
“iPhone 16 and iPhone 16 Plus mark the start of a brand new period for iPhone with Apple Intelligence delivering highly effective, private, and personal experiences to our customers,” mentioned Kaiann Drance, Apple’s vice chairman of Worldwide iPhone Product Advertising and marketing. “With new methods to find the world round you and seize reminiscences utilizing Digicam Management; a 48MP Fusion digital camera that provides you two optical-quality cameras in a single; an enormous enhance in battery life; and highly effective, environment friendly efficiency because of the A18 chip, that is the proper time for patrons to improve or make the change to iPhone.”
Constructed for Apple Intelligence
Apple Intelligence on the iPhone 16 lineup harnesses the facility of Apple silicon and Apple-built generative fashions to know and create language and pictures, take motion throughout apps, and draw from private context to simplify and speed up on a regular basis duties. Apple Intelligence maintains the privateness and safety of person information with Personal Cloud Compute. This groundbreaking method supplies the flexibility to flex and scale computational capability between on-device processing and bigger, server-based fashions that run on devoted Apple silicon servers — a unprecedented step ahead for privateness in synthetic intelligence. Apple Intelligence will probably be out there as a free software program replace, with the primary set of options rolling out subsequent month in U.S. English for many areas world wide.
Apple Intelligence unlocks new methods for customers to reinforce their writing. With systemwide Writing Instruments constructed into iOS 18, customers can rewrite, proofread, and summarize textual content almost in all places they write, together with Mail, Notes, Pages, and third-party apps. Within the Notes and Cellphone apps, customers may report, transcribe, and summarize audio. When a recording is initiated whereas on a name within the Cellphone app, members are robotically notified, and as soon as the decision ends, Apple Intelligence generates a abstract to recall key factors.
Apple Intelligence helps customers prioritize with summarized notifications, together with Precedence Messages in Mail, a characteristic that understands the content material of emails and surfaces time-sensitive messages. Throughout a person’s inbox, summaries convey crucial data of every e-mail as a substitute of previewing the primary few traces.
Siri turns into extra deeply built-in into the system expertise and will get a brand-new design with a chic glowing gentle that wraps across the fringe of the display screen when energetic. With richer language-understanding capabilities, speaking with Siri is extra pure and versatile. Siri follows alongside when customers stumble over their phrases, and maintains context from one request to the subsequent. Customers can kind to Siri at any time, and change fluidly between textual content and voice as they speed up on a regular basis duties. Siri additionally now has in depth product data to reply 1000’s of questions on options on iPhone and different Apple units.
Extra Apple Intelligence options will roll out later this yr and within the months following, together with Picture Playground, which permits customers to create playful pictures in moments. Emoji will probably be taken to a completely new stage with the flexibility to create unique Genmoji by merely typing an outline, or by choosing a photograph of a pal or member of the family. Siri will be capable to draw on a person’s private context to ship intelligence that’s tailor-made to them. It would additionally acquire onscreen consciousness to know and take motion with customers’ content material, in addition to take tons of of recent actions in and throughout Apple and third-party apps. And whereas utilizing iOS 18 options like Siri and Writing Instruments, customers can even be capable to simply entry ChatGPT from OpenAI.
A Lovely New Design with Trade-Main Sturdiness
iPhone 16 and iPhone 16 Plus are lovely and constructed to final. iPhone holds its worth longer than some other smartphone because of its industry-leading sturdiness, together with the robust again glass, a water- and dust-resistant design, common software program updates, and the latest-generation Ceramic Defend with a complicated formulation that’s 50 % more durable than the primary era and 2x more durable than glass on some other smartphone.1 The interior design of iPhone 16 and iPhone 16 Plus has been reengineered to permit for an excellent bigger battery and to higher dissipate warmth, whereas making battery service simpler. With the brand new inner design and superior energy administration of iOS 18, the batteries are optimized to supply an enormous enhance in battery life. Accessible in 6.1-inch and 6.7-inch show sizes, the Tremendous Retina XDR show with OLED know-how and the Dynamic Island presents an distinctive viewing expertise.2
The Motion button involves iPhone 16 and iPhone 16 Plus, permitting customers to simply entry quite a lot of features with only a press. Customers can shortly open the digital camera, flashlight, or controls; change between Ring and Silent; acknowledge music with Shazam; activate Voice Memos, Focus, Translate, and accessibility options like Magnifier; or use Shortcuts for extra choices. The Motion button may entry in-app performance, like serving to a person unlock and lock their automotive with FordPass.3
Introducing Digicam Management
Digicam Management — a results of considerate {hardware} and software program integration — elevates the digital camera expertise on the iPhone 16 lineup. It’s full of innovation, together with a tactile change that powers the clicking expertise, a high-precision power sensor that permits the sunshine press gesture, and a capacitive sensor that permits for contact interactions. Digicam Management can shortly launch the digital camera, take a photograph, and begin video recording so customers don’t miss the second. A brand new digital camera preview helps customers body the shot and modify different management choices — akin to zoom, publicity, or depth of subject — to compose a shocking photograph or video by sliding their finger on the Digicam Management. Moreover, builders will be capable to convey Digicam Management to third-party apps akin to Snapchat.
Later this yr, Digicam Management will unlock visible intelligence to assist customers find out about objects and locations quicker than ever earlier than. Customers can click on and maintain Digicam Management to tug up the hours or scores for a restaurant they go, add an occasion from a flyer to their calendar, shortly determine a canine by breed, and extra. Digicam Management can even function a gateway into third-party instruments with particular area experience, like when customers need to search on Google to seek out the place they will purchase an merchandise, or to learn from ChatGPT’s problem-solving abilities. Customers are answerable for when third-party instruments are used and what data is shared.
New Digicam Experiences
The highly effective new digital camera system helps customers seize each on a regular basis moments and cherished reminiscences like by no means earlier than. The 48MP Fusion digital camera allows a 2x optical-quality Telephoto possibility, which is like having two cameras in a single, so customers can get nearer to the topic to simply body a photograph. Along with wider-angle photographs, the brand new 12MP Extremely Large digital camera with autofocus allows macro pictures. The Extremely Large digital camera additionally gathers as much as 2.6x extra gentle for increased picture high quality. Moreover, iPhone 16 and iPhone 16 Plus now take spatial pictures and movies to assist customers relive reminiscences with outstanding depth on Apple Imaginative and prescient Professional.
Subsequent-generation Photographic Kinds assist customers specific their creativity and customise their pictures by domestically adjusting shade, highlights, and shadows in actual time. Kinds even have a deeper understanding of pores and skin undertones, so customers can personalize how they seem in pictures. In contrast to filters, which frequently use a one-size-fits-all method by including a shade to a complete scene, changes are utilized to particular colours of a particular model. A wider set of kinds presents extra inventive choices for enhancing a photograph’s aesthetic, and kinds may be rendered throughout stay preview, utilized after a photograph is taken, and even reversed later.
Video can now be captured in Spatial Audio for immersive listening with AirPods, Apple Imaginative and prescient Professional, or a encompass sound system. Each iPhone fashions introduce inventive new methods to edit video sound with Audio Combine — permitting customers to regulate their sound after seize to concentrate on the voice of the particular person on digital camera, make it sound just like the video was recorded inside knowledgeable studio, or place vocal tracks within the entrance and environmental noises in encompass sound. With wind noise discount, highly effective machine studying (ML) algorithms cut back undesirable noise for higher audio high quality.
Powered by Apple Intelligence, customers can seek for particular pictures within the Pictures app utilizing pure language, and seek for particular moments in video clips. Moreover, the brand new Clear Up device can determine and take away distracting objects within the background of a photograph with out altering the topic.
A18: Subsequent-Degree Efficiency and Cell Gaming
A18 delivers an enormous leap in efficiency and energy effectivity, and is constructed on second-generation 3-nanometer know-how to additional speed up Apple Intelligence. An upgraded 16-core Neural Engine is optimized for giant generative fashions and runs ML fashions as much as 2x quicker than the A16 Bionic chip.
The 6-core CPU is 30 % quicker than the A16 Bionic chip and quicker than all of the competitors. It’s also extra energy environment friendly and may run the identical workload with 30 % much less energy than A16 Bionic. The 5-core GPU is as much as 40 % quicker and 35 % extra environment friendly than A16 Bionic to energy gorgeous graphics efficiency for Apple Intelligence, and places a strong gaming system in customers’ pockets. Now with hardware-accelerated ray tracing, video games on iPhone 16 and iPhone 16 Plus extra precisely symbolize the conduct of sunshine with as much as 5x increased body charges than with software-based ray tracing. Each fashions assist the AAA video games beforehand solely out there on iPhone 15 Professional, in addition to new titles like Honor of Kings: World with an extremely graphics mode optimized for the iPhone 16 lineup, coming subsequent yr. Recreation Mode in iOS 18 delivers extra constant body charges whereas making AirPods, sport controllers, and different wi-fi equipment extremely responsive. The effectivity of A18 and the system’s rearchitected inner design ship as much as 30 % increased sustained efficiency for gaming whereas making certain Apple Intelligence runs effectively on iPhone.
Expanded Communication and Security Capabilities
The iPhone 16 lineup options progressive methods to remain linked and supplies enhanced security capabilities for peace of thoughts. Powered by the identical groundbreaking know-how as Emergency SOS through satellite tv for pc, customers are in a position to connect with the closest satellite tv for pc to ship and obtain texts, emoji, and Tapbacks over iMessage and SMS whereas outdoors of mobile and Wi-Fi protection.4 Messages through satellite tv for pc in iOS 18 are end-to-end encrypted. Additionally new with iOS 18, Emergency SOS Stay Video permits customers to share a stay video feed or pictures with taking part emergency dispatchers throughout an emergency name.5 Later this fall, Roadside Help through satellite tv for pc — which connects customers to a roadside help supplier if they’ve automotive bother whereas off the grid — expands past the U.S. to the U.Okay.
Higher for the Setting
iPhone 16 and iPhone 16 Plus are designed with the surroundings in thoughts. As a part of Apple 2030, the corporate’s formidable purpose to be carbon impartial throughout its whole carbon footprint by the top of this decade, Apple is prioritizing renewable electrical energy in manufacturing, and investing in wind and photo voltaic tasks world wide to deal with the electrical energy used to cost all Apple merchandise, together with the iPhone 16 lineup. At this time, all Apple amenities run on 100% renewable electrical energy — together with the information facilities that energy Apple Intelligence.
To attain Apple 2030, the corporate can be designing merchandise with recycled and renewable supplies. iPhone 16 and iPhone 16 Plus characteristic greater than 30 % recycled content material total, together with 85 % recycled aluminum within the enclosure and 80 % or extra recycled metal throughout a number of elements. The battery is made with 100% recycled cobalt and — in a primary for iPhone — over 95 % recycled lithium.6 The iPhone 16 lineup meets Apple’s excessive requirements for vitality effectivity, and is freed from mercury and PVC. The packaging is completely fiber-based, bringing Apple nearer to its purpose of eradicating plastic from its packaging by subsequent yr.
Pricing and Availability
- iPhone 16 and iPhone 16 Plus will probably be out there in ultramarine, teal, pink, white, and black in 128GB, 256GB, and 512GB storage capacities. iPhone 16 begins at $799 (U.S.) or $33.29 (U.S.) per 30 days, and iPhone 16 Plus begins at $899 (U.S.) or $37.45 (U.S.) per 30 days.
- Apple presents nice methods to avoid wasting and improve to the newest iPhone. Prospects can get $180 (U.S.) to $650 (U.S.) in credit score after they commerce in iPhone 12 or increased, or as much as $1,000 (U.S.) in credit to place towards an iPhone 16 Professional with a service provide. Prospects can reap the benefits of these presents by visiting the Apple Retailer on-line or an Apple Retailer location. For service provide eligibility necessities and extra particulars, see apple.com/store/buy-iphone/carrier-offers. To see what their system is price and for trade-in phrases and circumstances, prospects can go to apple.com/store/trade-in.
- Prospects in additional than 58 international locations and areas, together with Australia, Canada, China, France, Germany, India, Japan, Malaysia, Mexico, South Korea, Türkiye, the UAE, the U.Okay., and the U.S., will be capable to pre-order iPhone 16 and iPhone 16 Plus starting at 5 a.m. PDT this Friday, September 13, with availability starting Friday, September 20.
- iPhone 16 and iPhone 16 Plus will probably be out there in Macao, Vietnam, and 19 different international locations and areas starting Friday, September 27.
- iOS 18 will probably be out there as a free software program replace on Monday, September 16.
- Apple Intelligence will probably be out there as a free software program replace. The primary set of Apple Intelligence options will probably be out there in beta subsequent month as a part of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, with extra options rolling out within the months to come back. Will probably be out there on iPhone 16, iPhone 16 Plus, iPhone 16 Professional, iPhone 16 Professional Max, iPhone 15 Professional, iPhone 15 Professional Max, and iPad and Mac with M1 and later, with system and Siri language set to U.S. English. Extra languages and platforms are coming over the course of the subsequent yr. Later this yr, Apple Intelligence will add assist for localized English in Australia, Canada, New Zealand, South Africa, and the U.Okay. Within the coming yr, Apple Intelligence will broaden to extra languages, together with Chinese language, French, Japanese, and Spanish.
- Along with an iPhone 16 and iPhone 16 Plus Clear Case, out there for $49 (U.S.), a Silicone Case with MagSafe will probably be out there for $49 (U.S.) in black, denim, fuchsia, lake inexperienced, plum, star fruit, stone grey, and ultramarine. Apple instances for the iPhone 16 lineup work seamlessly with Digicam Management, that includes a sapphire crystal coupled to a conductive layer that communicates finger actions to the Digicam Management. FineWoven Pockets with MagSafe will probably be out there for $59 (U.S.) in black, blackberry, darkish inexperienced, and deep blue.
- A brand new MagSafe Charger allows quicker wi-fi charging as much as 25W, is Qi2 licensed, and is offered in a 1-meter size for $39 (U.S.) or a 2-meter size for $49 (U.S.).
- AppleCare+ for iPhone supplies unparalleled service and assist. This contains limitless incidents of unintended injury, battery service protection, and 24/7 assist from the individuals who know iPhone greatest.
- iCloud+ plans begin at 50GB for $0.99 (U.S.) per 30 days and provide as much as 12TB for $59.99 (U.S.) per 30 days, offering extra storage to maintain information, pictures, movies, and extra protected within the cloud, accessible throughout units, and simple to share with others. iCloud+ additionally offers entry to premium options, together with Personal Relay, Conceal My E mail, Customized E mail Domains, and HomeKit Safe Video assist.
- Prospects who buy iPhone 16 and iPhone 16 Plus will obtain three free months of Apple Music, Apple Arcade, and Apple Health+ with a brand new subscription.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. At this time, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple units and empower individuals with breakthrough providers together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 staff are devoted to creating one of the best merchandise on earth and to leaving the world higher than we discovered it.
- iPhone 16 and iPhone 16 Plus are splash-, water-, and dust-resistant. They have been examined underneath managed laboratory circumstances and have a score of IP68 underneath IEC normal 60529 (most depth of 6 meters for as much as half-hour). Splash, water, and mud resistance aren’t everlasting circumstances. Resistance may lower on account of regular put on. Don’t try to cost a moist iPhone; consult with the person information for cleansing and drying directions. Liquid injury just isn’t coated underneath guarantee.
- The show has rounded corners that observe an attractive curved design, and these corners are inside an ordinary rectangle. When measured as an ordinary rectangular form, the display screen is 6.12 inches (iPhone 16) or 6.69 inches (iPhone 16 Plus) diagonally. The precise viewable space is smaller.
- Automobile Management on FordPass with the Motion button and Management Heart will probably be out there this fall in 56 international locations and areas, together with Australia, Canada, France, Germany, Mexico, Thailand, the U.Okay., the U.S., and Vietnam. Some options is probably not out there for all international locations and areas, or all areas.
- Apple’s satellite tv for pc options are included without cost for 2 years beginning on the time of activation of a brand new iPhone 14 or later. For Emergency SOS through satellite tv for pc availability, go to assist.apple.com/en-us/HT213426. Messages through satellite tv for pc will probably be out there within the U.S. and Canada in iOS 18. SMS availability will rely on service. Service charges might apply. Customers ought to test with their service for particulars. Roadside Help through satellite tv for pc is at present out there within the U.S. with AAA and Verizon Roadside Help, and is launching within the U.Okay. with Inexperienced Flag this fall. Collaborating roadside help suppliers might cost for providers, and iPhone customers who aren’t members can reap the benefits of their roadside help providers on a pay-per-use foundation. Apple’s satellite tv for pc providers have been designed to be used in open areas with a transparent line of sight to the sky. Efficiency could also be impacted by obstructions akin to timber or surrounding buildings.
- Emergency SOS Stay Video will probably be out there within the U.S. in iOS 18.
- All cobalt and lithium references are on a mass stability allocation.
Press Contacts
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Apple
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Apple
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Apple Media Helpline
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